Drumming up business and a loyal customer base for more than 35 years.

by Contributor

The Scene
As more and more supermarket-type chain music stores sprout up around town, it's great that you can still go somewhere without having staff members bowl each other over to get your commission on heavily marked-up items. On the contrary, store founder Dick Sodja stresses his "non-commission sales approach" in which customers receive individual, expert advice and fair prices without conducting stressful negotiations or waiting for the next "Big Blow-Out Anniversary Sale." Service, service and more service is the Sodja theme.

The Goods
Relaxed atmosphere doesn't mean relaxed selection. Sodja carries all of the top brands for your gigging and recording needs: Fender, Ibanez, Peavey, Yamaha, Roland, Tama, Korg and Tascam. The store also specializes in equipment rentals, should you need something just for the night. Is your guitar sounding a little blah, or fretting out when you're playing the solo to "Crazy Train?" World-famous luthier (the deluxe term for a dude who fixes guitars) Ken Lesko is on staff to fix your axe no matter how severe its condition.